Ameda, a wonderful breastpump company, launched the “I Breastfeed Beacause…” Campaign yesterday to celebrate World Breastfeeding Week. This campaign is designed to give women all over the world the ability to voice their reasons for breastfeeding.
Mothers who are currently breastfeeding, or have in the past, are encouraged to log onto www.ibreastfeedbecause.com to upload 20-second videos that share the reasons why they chose to breastfeed.
For each video uploaded, tweet or video comment, Ameda will make a charitable donation to the Human Milk Banking Association of North America, a non-profit association of donor human milk banks established in 1985 to set standards for and to facilitate establishment and operation of milk banks in America. All those who participate are also automatically entered to win a grand prize of a $2,500 nursery makeover or one of 25 secondary prizes, $50 American Express gift cards. While World Breastfeeding Week is Aug 1-7, this campaign will run through September.
You can see my video below – please share yours too!